I rant about my attempt to secure an iPhone 5s on release day, why paying homeless people to wait in line is both unintentionally philanthropic as well as shameful, how trying to “game” the system usually gets you bit, why trusting Best Buy is a recipe for disaster, and that all the frenzy over getting a certain colored phone shows just how entitled, narcissistic and out of touch with the human condition we truly are.
I rant about Apple’s big iPhone announcement, how the new features of the iPhone 5s are more futuristically optimistic than actually useful, why you shouldn’t be concerned at all with privacy using the Touch ID fingerprint sensor, and how only tech elitists care about this “revolutionary” 64-bit architecture and motion co-processor.
In addition, I explain who the iPhone 5c is truly for (and it’s not teenagers!), how consumers spend more time deciding on a color than considering different phone models, why Apple isn’t interested in making products for emerging markets, and how it’s human nature to irrationally purchase things based on want rather than need.
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Tech journalists are paid to get overly excited about Apple product announcements, drooling over every small new feature of the iPhone 5S and the colors of the iPhone 5C – but I’m pretty underwhelmed.
Apple’s new phones are aimed squarely at the people in the low-to-mid-level range looking to upgrade (or switch from Android), rather than attracting more of the cutting-edge early adopter elitist types.
Every time a business has a cashier pitch someone on signing up for their rewards program, they’re probably alienating those already loyal customers waiting in line to pay.
Tom Fishburne sums it up quite perfectly in this cartoon.
Smartphones are more than just devices to communicate with people and get things done. Which one you have and what color it is says a lot about your personality. With the gold iPhone, it most definitely screams “douchebag!”.
Game consultant Kim Lund of Infinite Edge Gaming joins me to rant about the lack of innovation in the online poker industry, what operators can learn from successful MMORPGs, and how new business models emerge when dropping the notion that winning money is a player’s only motivating factor.
In addition, we discuss how online poker can follow Zynga’s lead in making the game more social, why balancing the skill gap between players is imperative for success, how the lack of transparency with heads-up displays is hoodwinking customers, and why government regulation is a double-edged sword for the growth of the game.
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Comedian Ray Harrington joins me to rant about reviews on the web, how they affect your purchasing decisions, looking into the context of why people write reviews online, and how a social network could be built around Amazon.
In addition, we deconstruct unboxing videos, the mindset behind both the makers and viewers of them, and how commerce has turned into softcore porn as one big emotional masturbation session.