Hey, I'm Jordan Cooper.
Stand-up comic. Web marketer. Tech douchebag.

showrooming

No One’s Reading Your Fake Magazine

Posted on March 31, 2013

Doling out the brutal truth that the only reason birthday celebrations are a societal tradition is to give the hopeless majority the feeling of being special one time out of the year for doing nothing.

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I rant about Facebook users changing their profile pictures to raise awareness for causes everyone already knows about anyways, how T-Mobile’s new no-contract smartphone plan is just a creative accounting trick and why no one is ever going to read your curated Flipboard “magazine”.

In addition, I explain how showrooming is due to retailers’ poor ability to close a sale, why Walmart’s misguided plans to innovate the buying experience should still be applauded, how Redbox is profiting over the industry’s infatuation with what’s next, and why people in office pools really pick upsets in their NCAA bracket.

play audio No Ones Reading Your Fake Magazine

Links from this episode:

Facebook users changed their profile pictures in favor of gay marriage at 120% rate
T-Mobile Killed The Smartphone Contract, But It Doesn’t Save You Money
Flipboard 2.0 now lets everyone run their own magazine
Hold up, Flipboard – what are you calling a “magazine”?
The dumbest way to fight showrooming: Charge customers $5 just for browsing
How To Curtail Showrooming: Charge Admission
Walmart to trial Amazon-style lockers for web purchases
Walmart considers asking customers to deliver its packages
Why Walmart Wishes It Were a Startup
Redbox clings to the dying DVD, and it could pay off

Don’t Make Me Feel Special

Doling out the brutal truth that no matter where you choose to get your news there will always be inaccuracies, so having a constant skeptical eye is a requirement.

Subscribe to the podcast in iTunes if you give a damn!

I rant about Best Buy’s price-matching strategy for combatting showrooming, how it’s laughable they’re investing in training their employees about Windows 8, and ultimately why their customers are choosing to do business with Amazon instead (it’s not all about price!).

In addition, I jump on the bandwagon to discuss the Republican’s Election Day failures yet admit their IT troubles are actually commonplace in every company’s IT department across the world. Finally, I stand up for Twitter in the debate on whether or not news that breaks on the platform has any journalistic integrity.

play audio Dont Make Me Feel Special

Links from this episode:

Best Buy’s Amazon price match is a $400M all-in bet it can’t win
Best Buy Invests 50,000 Hours of Employee Training on Windows 8
Inside Team Romney’s whale of an IT meltdown
Twitter: the future of journalism, or only the bad kind?
Retweeting Without Reading? Yeah, It’s Happening